Jordan Liberty Phillips – Better Homes & Gardens

If you’ve ever clicked a “best toaster ovens” list at 10 p.m. because your ancient oven sounds like a jet engine,
you already understand the quiet power of a byline. In a world where everyone on the internet is “obsessed” with
everything (including things they’ve never actually used), a real writer’s name is the receipt. It tells you:
a human did the homework, tested the stuff, and tried to save you from buying the kitchen equivalent of a flimsy
folding chair.

That’s where Jordan Liberty Phillips comes in. As a contributor at
Better Homes & Gardens (BHG), she covers the sweet spot where everyday life happens:
cooking that fits real schedules, home picks that actually work, and shopping guidance that doesn’t feel like
it was written by a robot who’s never peeled a potato. Her background blends journalism with more than
a decade of marketing and public relations work for health-focused food and beverage brandsbasically,
a career mix that trains you to communicate clearly, spot hype, and keep the reader’s needs front and center.

Who Is Jordan Liberty Phillips (and Why Her Work Shows Up When You’re Decision-Fatigued)

Jordan Liberty Phillips is a Dallas-based food and lifestyle writer and content creator with a journalism background.
In public bios, she’s described as having over ten years of experience in marketing and PR for food and beverage brands,
and she’s noted for creating content that inspires people to cook and try new recipes. She has also shared that she
previously wrote a food and lifestyle blog focused on entertaining and healthy eatingexperience that tends to show up
in the practical tone of her work: helpful, not preachy; detailed, not fussy.

At BHG, her byline appears across categories that people actually Google when they’re trying to fix daily problems:
recipes and cooking, home decor, shopping, and product coverage that leans on testing instead of vibes.
In other words, she lives in the land of “I need a better way to do this” and “Which one should I buy without regretting it?”

Better Homes & Gardens: A Legacy Brand That Still Has to Earn Trust Every Day

BHG isn’t a new kid on the blockit’s a long-running American home and lifestyle brand that traces back to
1922 in Des Moines, Iowa. It began as Fruit, Garden and Home before adopting the
name Better Homes & Gardens in 1924. Over the decades, it grew into a big umbrella of
home, garden, and food guidance, expanding into cookbooks, product collaborations, and multiple media formats.

The brand’s own “About” materials emphasize two details that matter a lot to readers today:
first, that BHG has long invested in hands-on expertise (think dedicated test spaces for recipes and gardening);
and second, that modern BHG content is expected to meet clear standards for accuracy, transparency, and independence.
That combinationheritage plus processhelps explain why BHG writers like Jordan can publish shopping and how-to content
without it feeling like a late-night infomercial.

Testing culture isn’t just a buzzword at BHG

One reason BHG recommendations tend to feel grounded is that the brand publicly describes a structured approach to
evaluating products. Their commerce guidelines outline a process that includes research, hands-on testing, and
consultation with experts. They also describe using multiple testing locations and, for many items, long-term use
in real homes to see how products hold up over time (because anything can look amazing on Day 1… including your New Year’s resolution).

What Jordan Liberty Phillips Actually Does at BHG

“Lifestyle writer” can mean a lot of things, from dreamy mood boards to serious testing notes. Jordan’s BHG work
consistently leans toward the practical end of the spectrum: helping readers make choices with fewer surprises.
She writes and updates product guides across kitchen and home categoriesoften the kinds of guides where the
difference between “good” and “great” shows up three months later, when the nonstick coating starts acting like it
has a grudge.

A pattern in her bylines: tested kitchen and home products

If you browse her published work, you’ll see topics that map to real household decisions:
cookware sets, microwaves, coffee grinders, bento boxes, and other daily-use tools. BHG’s product articles commonly
include “Who We Are” or methodology sections that explain how picks were evaluatedoften referencing a research or
testing team, scoring criteria, and occasional expert commentary. In at least one cookware roundup, Jordan’s work
is explicitly tied to reviewing lab testing insights and speaking with a culinary professional, which is exactly the
kind of “show your work” approach readers want when they’re about to spend real money.

Her superpower: translating “testing” into “what this means for your life”

Lots of outlets can list specs. The stronger lifestyle writers go one step further: they connect features to actual
outcomes. A coffee grinder isn’t just “quiet”; it’s “quiet enough to use without waking up the whole house.”
A microwave isn’t just “powerful”; it’s “heats evenly enough that your leftovers don’t have hot lava corners and cold tundra centers.”
This reader-first translation is what makes product writing useful instead of decorative.

How BHG Keeps Product Content Credible (and Why That Matters for Jordan’s Work)

In 2025, readers are rightfully skeptical. Affiliate links exist. Sponsored content exists. And “best of” lists can
be either a public service or a cash register in paragraph form. BHG addresses this directly in its published policies
and commerce mission statements: they describe editorial independence from advertisers, conflict-of-interest disclosure,
and clear labeling when commissions may be earned through links.

Editorial standards and accountability

BHG’s published editorial policy emphasizes fact-checking, corrections, and transparent processes. It also describes a
separation between editorial and advertising and requires disclosure of potential conflicts of interest. These guardrails
matter because product advice is only helpful if readers can trust that it’s driven by performance and researchnot by
who bought the biggest banner ad that week.

Affiliate links, disclosure, and why the FTC cares

In the United States, the Federal Trade Commission’s endorsement guidance underscores that advertising and endorsements
must not be deceptiveand that connections that could affect credibility should be disclosed. For lifestyle and commerce
content, that means transparency isn’t just polite; it’s part of responsible publishing. BHG’s own commerce guidelines
spell out how they make money through commissions while stating that commissions do not dictate which products they recommend.

Jordan’s Coverage Areas: A Practical Map of Modern Home Life

Jordan Liberty Phillips’ profile points to expertise that makes sense for BHG readers:
recipes and cooking (because dinner happens every day),
home decor (because we all want our spaces to feel better),
and shopping (because buying the wrong version of a thing is expensive and annoying).
In some profiles, parenting and kids are also includedanother everyday-life area where practical, time-saving content matters.

1) Cooking content with an “encouraging coach” vibe

With a background in health-focused food and beverage communications, Jordan’s style tends to favor clarity and motivation.
Readers aren’t just looking for instructionsthey’re looking for confidence. The best cooking writers don’t just say
“do this,” they quietly answer the follow-up questions you’re already thinking:
How long will it really take? What can I swap? What if I don’t have the fancy tool?

2) Shopping advice that respects your budget and your time

BHG’s commerce pages describe a process that includes testing, research, and deal analysis across major shopping events.
In that ecosystem, Jordan’s work functions like a filter: here’s what’s worth your attention, here’s what’s not,
and here’s how to pick based on how you actually live. If your kitchen is a high-traffic zone, durability matters.
If you’re cooking in a small space, footprint matters. If you hate cleaning, ease-of-cleaning matters more than
a “pro-style look” you’ll resent by week three.

3) Home-life recommendations that aim for “achievable,” not “museum”

The magic phrase for Better Homes & Gardens has always been something like: “You can do this.” Jordan’s work sits in
that tradition. The most useful home writers don’t assume unlimited money, unlimited space, or unlimited patience.
They help you make improvements that fit the real worldwhere your living room is also a snack zone, a homework zone,
and occasionally a “why is there a sock here?” zone.

How to Read a Jordan Liberty Phillips Article Like a Pro (Even If You’re Just Buying a Coffee Grinder)

You don’t need to be a product engineer to benefit from good product journalism. Here are a few reader-friendly ways
to get maximum value out of the kind of BHG coverage Jordan contributes to:

• Look for testing criteria. Reliable roundups explain what was measuredperformance, durability, design,
  ease of cleaning, usability, and value are common categories.
• Match the pick to your habits. The “best overall” might be wrong for you if you need compact size,
  ultra-quiet operation, or dishwasher-safe parts.
• Pay attention to the “why,” not just the ranking. A product placed lower might still be perfect if it
  fits your specific use case.
• Read the cons. Cons aren’t dealbreakers; they’re expectations management. (And expectations management is
  the secret ingredient in happiness.)

Why Jordan Liberty Phillips Fits the BHG Moment

Better Homes & Gardens now lives in a world where readers want both inspiration and proof. Gorgeous photos are great,
but modern audiences also want method, transparency, and a sense that the writer respects their time. Jordan Liberty Phillips’
backgroundjournalism training paired with years in marketing/PRpositions her to be both engaging and structured.
She’s fluent in storytelling, but she’s also fluent in “what problem are we solving?”

And that’s the real job: not just describing stuff, but helping people make choices they’ll still feel good about
after the package arrives and real life happens.

Extra: of Real-World “BHG Reader Experiences” Inspired by Jordan’s Coverage

Let’s talk about the experience nobody brags about on social media: standing in your kitchen, hungry, tired, and
weirdly mad at an appliance. It starts small. Your coffee tastes a little off. Your knife feels like it’s trying to
mash tomatoes into submission instead of slicing them. Your microwave rotates your soup like it’s on a spa day but still
leaves the middle lukewarm. You tell yourself you’ll “research later,” which is adult code for “I will forget until the
problem becomes loud enough to demand attention.”

Then comes the moment. You open a dozen tabs. Every product has five stars. Every review says “game changer.”
Your brain begins to melt. This is exactly where a practical BHG guideoften the kind Jordan Liberty Phillips contributes
tofeels like a friend walking into the room and saying, “Okay. Breathe. Here’s what actually matters.”

You start reading differently. Instead of chasing the flashiest features, you look for the testing notes:
Which coffee grinder produced consistent grounds? Which microwave handled reheating without turning leftovers into
a science experiment? Which cookware set performed well and was easier to clean afterwardbecause your future self
deserves kindness, too.

Then you do the most satisfying thing a grown-up can do: you make a decision and stop doom-scrolling.
A week later, your morning coffee tastes like it came from a place that spells “latte” correctly. Your weeknight dinner
comes together faster because your pan heats evenly. Your microwave doesn’t punish you for reheating pasta. These aren’t
glamorous victories, but they’re the tiny upgrades that make a home feel like it’s working with you instead of against you.

And the funny part? The best outcomes often come from the least dramatic advice. Not “buy the most expensive one.”
Not “this will change your life.” Just: here are the top performers, here’s how they were evaluated, and here’s the pick
that fits your routine. That’s the experience readers come back forbecause home life isn’t a photoshoot. It’s Tuesday.

If you’ve ever felt relief after finding a guide that respects your time, your budget, and your reality, you’ve felt the
value of good lifestyle journalism. Jordan Liberty Phillips’ work at Better Homes & Gardens fits that need: practical,
tested-leaning, and written for people who want their homes to run betterwithout requiring a second mortgage or a
personality transplant.